Russ Pond

Greenscreen Work – Chromakey

It’s really amazing what they’re doing today with greenscreen and some rotoscoping.

It’s becoming harder and harder to tell what’s real and what’s not.

Seth Godin – 8 Questions to ask, and why

I read this from Seth Godin today, and it’s good.  You should ask yourself these 8 questions, especially for those of you in the business world:

  • Who are you trying to please?
  • What are you promising?
  • How much money are you trying to make?
  • How much freedom are you willing to trade for opportunity?
  • What are you trying to change?
  • What do you want people to say about you?
  • Which people?
  • Do we care about you?

And after each answer, ask ‘why?’

The Lost Art of “Excellence”

I came across this video today. It’s a timed-lapse video of the making of a magazine cover for MacWorld. I found it fascinating because of the sheer amount of work that went into creating this cover graphic.  From the shoot to laying out the design in Photoshop, the whole process just exudes excellence.

Next time you start work on a project–any project–think about what it will take to make it excellent.

Short Film, “Old” shot with Canon 7D

Yeah, I finally found a video that wasn’t a wedding video shot with the 7D.  This is a simple short film called “Old”

A story of broken relationships.

  • Directed, Written, and Edited by Matt Morgan
  • Director of Photography – Colin Cabalka
  • Shot for Motion Picture Production class @ the Los Angeles Film Studies Center
  • My first official 7D film, shot on October 21, 200 in the USA.

Equipment used:

  • Canon 7D
  • Canon 50mm 1.8, 70-200 f/4L, and 28-135 lenses
  • Micro Dolly Camera support
  • Arri Fresnel Kit
  • SMX-10 shotgun mic

The quality of this camera continues to amaze me.

Another Canon 7D Wedding Video

This camera continues to amaze me. Here’s another wedding video shot by Ray Roman.

  • Shot primarily on Canon 7D DSLR in Big Canoe, Georgia.
  • Edited in Final Cut Pro 7
  • Lenses Used: Canon 70-200mm 2.8, Canon 16-35mm, Canon 200mm 2.8
  • Carl Zeiss Lenses – 50mm 1.4, 28mm 2.0, 100mm Makro 2.0
  • Steadicam Flyer LE and Cinevate (Pegasus) Slider w/ 3 ft rails.