The Lost Art of “Excellence”

I came across this video today. It’s a timed-lapse video of the making of a magazine cover for MacWorld. I found it fascinating because of the sheer amount of work that went into creating this cover graphic.  From the shoot to laying out the design in Photoshop, the whole process just exudes excellence.

Next time you start work on a project–any project–think about what it will take to make it excellent.

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